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Buying Green is Taking Hold Once Again

Posted on November 25, 2009 by Haley Dillan
Topics: Health, Food, Climate and Environment
Countries: United States
Catching on to a bright idea. Photo: <a href="http://www.flickr.com/photos/chealion/3293922425/">Chealion (flickr)</a>
Catching on to a bright idea. Photo: Chealion (flickr)

Reuters reports that despite the recession, American consumer spending on products that are considered "green" has in fact been going up.

U.S. supermarket sales of environmentally sustainable or "ethical" products — from energy-efficient light bulbs to organic produce — will rise about 8.7 percent in 2009 to nearly $38 billion

Reasons behind going green range from personal health to global warming, but Scott Bearse, of the financial consulting group Deloitte, thinks there may be more to it. He tells Reuters, "[t]he financial crisis reminded people of the unintended consequences of collective behavior."

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